We made it to day four out of four, everyone. There are now just hours left on Amazon Prime Day 2025 — the longest Prime Day to date.
With this sale, Amazon brought us everything from new record low prices on AirPods, first-time price drops on robot vacuums, cheap TVs, plenty of deals under $50, and of course, a good selection of deals on the boring essentials. The deals have been so good that Mashable’s team couldn’t resist picking up a few for ourselves.
Prime Day 2025 ends tonight! Get live updates on the top deals.
As expansive as the deals have already been, the sale isn’t over just yet. With the clock ticking down to the end of Prime Day day four, here’s what you need to know.
When does Prime Day end?
Amazon Prime Day may not end at midnight, depending on where you live — the sale officially ends at 2:59 a.m. ET on July 12 and 11:59 p.m. PT on July 11. We typically see a handful of deals stay live after a major sale, but not generally those that go on sale especially for Prime Day, like Kindles and Echo devices. If you’ve been waiting to score the best possible price, we recommend shopping before the sale ends tonight while many of the deals that were live on day one are still live.
Amazon’s competitors are doing their best to compete with the mega-retailer by extending their counterprogramming past July 11. Target Circle Week is on through July 12, while Walmart and Best Buy’s sales are on through July 13. While Amazon does have the greatest volume of deals, they don’t have the best in every category. Walmart has had the USB-C AirPods Max down to $399 for days (though they’re now coming in and out of stock) while Best Buy dropped the M2 MacBook Air down to $699 during their sale.
Best Prime Day deals still live
Some of the best deals of Prime Day are still live as we head into the final hours of the sale, but it’s likely many of them won’t be come tomorrow. With so many deals still live, it’s easy to get overwhelmed, which is why we’ve pulled our top 10 deals still live, from TVs to Kindles to streaming deals. Check them out below:
Best Apple deal
Read our full review of the Apple AirPods Pro 2.
If we had to pick just one Apple deal to shop during Prime Day 2025, it would be this: The newest AirPods Pro are marked down to the we-can’t-believe-it price of $149.
“These are pretty much must-have wireless earbuds if you’re in the Apple ecosystem. If you’re on a budget — or if you really don’t like noise-cancelling — you can grab the regular AirPods for the also-insane price of $89. But for most of us, it’s the AirPods Pro 2. They sound great and have stellar noise cancellation — what more do you need to know?” — Timothy Beck Werth, Mashable Tech Editor
Best laptop deal
Read Mashable’s full review of the 13.8-inch Microsoft Surface Laptop 7.
“Microsoft’s 13.8-inch flagship PC is our favorite Windows laptop, combining a slick, sophisticated design with peppy performance and an all-day battery life. (Literally: It lasted nearly 23 hours in our testing.) This variant has a high-end Snapdragon X Elite processor, 16GB of RAM, and 512GB of storage — our ideal baseline specs for most everyday users.
Prime members can snag the Platinum colorway on sale for just $918.99, which is 34% off its $1,399.99 MSRP and a new all-time low by a couple bucks. For comparison’s sake, Amazon’s deal is $181 cheaper than competing discounts at the Microsoft Store and Best Buy (where it’s currently sold out).” — Haley Henschel, Senior Shopping Reporter
Best tablet deal
“As much as we love the affordable iPad Mini, it’s really hard to argue with a $279 iPad. And so we’re not even going to try. While the base model iPad is missing the latest Apple silicon (the M series chips), do you really want your tablet to feel like a laptop? Then you might be tempted to get some work done instead of playing The Sims.” — Timothy Beck Werth, Tech Editor
Best TV deal
“Samsung’s famous Art TV really is something special. It has a matte, anti-glare display you’ll only find on a couple other flagship Samsung TVs, and the art mode really is a genius innovation. The ultra-thin frame also looks very impressive up on the wall.
“I attended the launch event for the 2024 edition of The Frame, and it’s been my favorite TV ever since. This model got an upgraded AI processor for smoother action, plus some other key upgrades, and you’re not missing anything crucial versus the 2025 model. When friends and family ask for TV recommendations, this is my top pick.” — Timothy Beck Werth, Tech Editor
Best Kindle deal
“If you’re looking for the best possible deal on a Kindle e-reader, then you’re looking for the base model, which gets a rare price drop for Prime Day. Kindles typically only go on sale during big events like Prime Day and Black Friday, so this is a rare chance to get a new Kindle for under $100. In her review, Shopping Reporter Samantha Mangino said this is the ‘best e-reader on a budget,’ and that’s doubly true when it’s on sale.” — Timothy Beck Werth, Tech Editor
Best headphones deal
“While the brand new Sony WH-1000XM6 headphones may be enjoying a modest $20 discount, the real deal is $150 price cut on the Sony WH-1000XM5 headphones. Barring some minor upgrades (including slightly improved sound and folding ear cups), the XM5 headphones are very similar to their newer counterpart, with 30 hours of battery life, great ANC, and the same degree of comfort for long hours of wear. The major difference? These headphones hold their own with $400+ options while being priced at nearly half the cost. This $248 marks a brand new best price ever for these headphones, beating their $249.99 sale price we saw only once before earlier this spring.” — Bethany Allard, Lead Shopping Reporter
Best robot vacuum deal
“This budget Roborock model was also just released this year, but it’s been living in the shadow of the big bad Saros trio. Nevertheless, it deserves a spotlight for the value that it packs, especially now that it’s under $300 for Prime members this of Prime Day. The most impressive feat of the Roborock Q7 M5+ is its 10,000 Pa of suction power — that’s far stronger than the norm for cheap robot vacuums. That matches the power of my favorite robot vacuum from 2024, the Roborock Qrevo Master, and is the baseline number I’d recommend for keeping up with substantial pet hair.
Mashable Deals
“Note that the Q7 M5+ does mop and does self-empty, but doesn’t wash and dry its own mopping pad like the more premium Roborocks.” — Leah Stodart, Senior Shopping Reporter
Best gaming deal
Read Mashable’s full review of Final Fantasy XVI.
“Final Fantasy XVI is unlike any FF game that came before it, and honestly, we think that’s a good thing. That’s because FFVI is a truly fantastic character action game that combines engaging combat and an intriguing story with the visual spectacle we’ve come to expect from the series. It’s an incredibly worthwhile adventure for all PS5 owners to experience.” — Dylan Haas, Lead Shopping Reporter
Best streaming deal
“New and returning subscribers can get their first two months of Paramount+ Premium — that’s the ad-free tier with Showtime — for just 99 cents per month. Typically $12.99 per month, that saves you $24 total. Even better, you can score the deal on its own through Paramount+ or as a Prime Video add-on. For what it’s worth, the streamer typically offers a $2.99 per month deal for six months during Black Friday. While the Prime Day discount is only valid for a third of the time, it’ll cost you $2 less per month, making this a pretty epic deal.
The Premium tier gives viewers an ad-free experience (except with live TV), access to the entire Showtime library, the ability to stream CBS live and download movies and shows for offline viewing, and 4K, UHD, Dolby Vision, and HDR10 quality. The discount is only valid through July 13, so be sure to sign up ASAP. Also, remember that the cost per month will go back to full price ($12.99 per month) after your two-month promotional period unless you cancel.” — Christina Buff, Mashable contributor
Best household essential deal
“Laundry detergent is one of those things you’ll always need more of. This $10 box of Arm & Hammer detergent sheets can cover up to 100 small loads — spend $40 or $50 and you won’t have to stock up on detergent for the foreseeable future.” — Leah Stodart, Senior Shopping Reporter
Check out our full list of Prime Day deals you can still pick up before the sale ends.
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